Work / Jo loves case study

We originally engaged emmaForward to find a new payment gateway for our Adobe Commerce site,

They deftly gathered our requirements, both front and backend, assessed the PSP market, negotiated rates, selected the winning payment gateway and then project managed the onboarding, design, development and go-live of Stripe with our development agency and NetSuite connector.

Since switching to Stripe, our overall conversion rate is up considerably and we’re delighted.

– Catherine, Managing Director

We’ve now engaged emmaForward for longer-term eCommerce projects and initiatives which frees up our Head of eCommerce to work on business as usual activities. They have become a valued member of the wider team and we wouldn’t hesitate to recommend them.”

– Catherine, Managing Director

emmaForward also conducted a CRO audit of our site’s mobile experience, resulting in 80+ prioritised recommendations based on complexity vs impact, which they fed into the backlog with our development agency.

They are comfortable liaising with senior stakeholders as well as getting the best out of relationships with external agencies.

– Catherine, Managing Director


prioritised recommendations


increase in eCommerce conversions


increase in mobile
conversion rate